Community Partner Event

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Strategic Marketing - Making sure your marketing tactics align with your business strategy, Beaumont
Oct
18
8:30 AM08:30

Strategic Marketing - Making sure your marketing tactics align with your business strategy, Beaumont

Strategic marketing identifies and utilizes an organization’s competitive advantage in its current and future markets, to determine the best resource allocation and activities – to create mutually beneficial value for itself and its customers.

This workshop is being facilitated by AWE's Jenifer Horvath. The session uses a participative approach to learning, through a blend of marketing frameworks, case studies, and best practices – which will help produce a solid marketing strategy for business growth. 

Please note: this event is hosted by the Beaumont Chamber of Commerce. For any questions related to the event, please contact info@beaumontchamber.ca directly.

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Brunch and Brand, Edmonton
Oct
17
9:00 AM09:00

Brunch and Brand, Edmonton

"Your brand is what other people say about you when you're not in the room." - Jeff Bezos, Founder of Amazon

Taking the time to define and differentiate your brand is crucial before moving ahead with any marketing iniatives. Your brand is more than a logo or tagline, it's who you are and what you want your company to be known for.

Join us in this two hour interactive session with Simplified Social as we cover:

  • Defining your brand;

  • Building your brand promise and personality;

  • Brand positioning; and

  • Communicating your brand and the various channels to do so.

A light breakfast will be provided. All participants will receive take home materials including workbooks, presenter's slides and follow-up support.

Please note: this event is in partnership with Simplified Social. For any questions related to the event, please contact hello@simplifiedsocial.ca directly.

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BizConnections YEG: Small Business Week | Funders for Founders, Edmonton
Oct
16
5:00 PM17:00

BizConnections YEG: Small Business Week | Funders for Founders, Edmonton

Join Business Link, Futurpreneur Canada and BDC for a facilitated panel discussion, networking reception and the opportunity to connect with other entrepreneurs and funders. AWE Board Member Angela Richardson will be participating on this panel.

Please note: this event is hosted by Business Link. For any questions related to the event, please contact AskUs@businesslink.ca directly.

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BizConnections YYC: Small Business Week | Funders for Founders, Calgary
Oct
15
5:00 PM17:00

BizConnections YYC: Small Business Week | Funders for Founders, Calgary

Join Business Link, Futurpreneur Canada and BDC for a facilitated panel discussion, networking reception and the opportunity to connect with other entrepreneurs and funders. AWE Board Member Wendy Coombs will be participating on this panel.

Please note: this event is hosted by Business Link. For any questions related to the event, please contact AskUs@businesslink.ca directly.

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