What’s a KPI, and how do you know at a glance if your marketing is working?
· How to set realistic, trackable goals.
· Understanding lead generation, conversion rates, and return on investment (ROI).
· Simple check-in and decision making strategy to keep your work on track and help you drop ineffective channels
Speaker Bio:
Hi, I’m Sarah! Marketing is my jam, and I’ve spent the last 12 years helping start-ups and B2B brands go from “meh” to memorable. Whether it’s crafting scroll-stopping strategies, growing engaged communities, or making sure your content gets the attention it deserves, I’m here to make it happen.
