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Steps to Start Your Business

Ready to turn your idea into action?

Startup Sprint is a fast-paced, 90-minute interactive workshop designed to give aspiring entrepreneurs the essential tools and resources they need to launch with confidence. In this session, you’ll learn the must-haves every business needs—from clarifying your idea and choosing the right structure, to managing finances and building your first action plan.

We’ll explore tech tools to streamline your journey (like Canva, Shopify, QuickBooks, and Trello) and share the organizations, networks, and funding opportunities that can support you along the way. Through live polls, breakout discussions, and practical exercises, you’ll walk away with a clear 30-60-90 day roadmap to kickstart your business—and a resource list to keep you moving forward.

Whether you’re at the idea stage, side hustle mode, or just starting to launch, this sprint will help you build momentum, avoid common mistakes, and connect to the supports that make entrepreneurship easier.

About the Speaker:

Melissa Martin founded Wean Green in 2009 when she was on maternity leave from teaching first grade in Canada. She saw a market need for an eco-friendly storage option to store her homemade baby food and toddler snacks for her 2 daughters. To get started, Melissa grabbed her Mr.Sketch markers and created a business plan centered around infinitely recyclable glass containers that has survived a decade's worth of twists and turns. Instead of cooking up her business strategy in her kitchen she was executing an international brand that manufactures in South Korea and is distributed on most continents. She exited the company in 2024.

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September 18

How to Choose the Right CRM for Your Business (Even If You’ve Tried Before)

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October 1

Unlocking Opportunity: How AWE Supports Alberta Women Entrepreneurs