Over 90% of marketers say their company views content as a business asset, according to the Content Marketing Institute. So, is your content working to grow your bottom line? In this interactive workshop, explore how to blend strategy and storytelling to create content that helps drive revenue. Not exactly sure what content marketing is? You don’t need any prior knowledge for this workshop. You simply need a business to market and the desire to grow your company by creating meaningful connections with your audience.

All are welcome to attend the series but please note that some of the information and resources discussed may be specific to Alberta only.